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Looking for a Small PR Agency on the Sunshine Coast or Brisbane? Start Here

  • Rachel Lebihan
  • Jan 14
  • 3 min read

Updated: 5 days ago

Small PR agencies like Sass Communications on the Sunshine Coast are the smart choice

Big agencies promise scale. Boutique PR delivers speed, access and results.


If you’re searching for a small PR agency on the Sunshine Coast or a boutique PR agency in Brisbane, chances are you want senior expertise – not layers, lag time or junior handovers. That’s exactly how Sass Communications works.


No layers. No lag time. Just senior PR, done fast.

At Sass Communications, you work directly with the strategist – aka Sass Director, Rachel Lebihan – who’s actually

Sunshine Coast PR agency Sass Communications' Director, Rachel Lebihan

doing the work. No account managers. No internal approvals. No “let me check with the team”.


As a boutique PR agency on the Sunshine Coast, briefs, copy and pitch angles can be turned around same day when needed – because decision-making doesn’t disappear into an agency hierarchy.


That means:

  • • Jumping on newsjacking opportunities while they’re still hot

  • • Responding to last-minute media requests without delay

  • • Pivoting campaigns in real time – not next quarter


Direct access to senior PR expertise (not juniors)

This is senior public relations consulting in Queensland, without the agency fluff.

Clients work directly with the person who:

  • • Sets the PR strategy

  • • Writes the pitches

  • • Handles the media relationships

There’s no rotating team and no “lost in translation” between strategy and execution. Decisions happen in real time – on a call, via email, or with a quick message – so messaging and targeting can be refined quickly as results come in.

No layers, no lag time: you talk directly to the strategist doing the work.

A small PR agency on the Sunshine Coast that adapts to your business

Sass Communications doesn’t lock clients into rigid retainers or standard packages. As a flexible PR agency in Queensland, with national clients, services can scale up around launches, announcements or busy media cycles – and scale back when things are quieter. Retainers come with the option of being short-term or pause-able, rather than rigid long-term contracts.

 

Campaigns are built from scratch around your brand’s actual needs, not retrofitted into a one-size-fits-all agency process. This makes Sass Communications a strong fit for:

  • • Founder-led brands

  • • In-house marketing teams

  • • Growing businesses that need agile PR support

Embedded PR support that feels in-house

Need PR support that feels like part of the team? Sass Communications works as a bolt-on to in-house marketing and leadership teams – with quick check-ins, WhatsApp updates, informal brainstorming and genuine “can you look at this today?” support.


There’s also flexibility to work from a client’s head office, integrating directly with internal teams when required.

This embedded approach creates space to test creative ideas, trial new channels and move faster – without formal proposals or multiple approvals for every small experiment.


Lean operations. More PR, less admin

With fewer overheads and no internal bureaucracy, more of your budget goes into:

  • • Strategic thinking

  • • Media pitching

  • • Content creation

  • • Relationship-led PR

Reporting is streamlined and tailored to what clients actually use – freeing up time for proactive outreach instead of admin.


Boutique PR agency. National reach

While based on the Sunshine Coast, Sass Communications works across Brisbane, Queensland, and nationally – supporting brands with local, state and Australia-wide PR campaigns. Boutique doesn’t mean small thinking.It means focused, fast and senior-led PR.


For brands looking for a small PR agency on the Sunshine Coast, Brisbane or nationally, Sass Communications offers a smarter, more flexible way to do PR. 



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